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Myths explained - Conclusion

Myths explained - Conclusion

CONCLUSION: So where does this leave someone who wants a really good probiotic?

Once you know the probiotic myths, it is much easier to identify the characteristics of a product with the capacity to produce beneficial effects:

  1. A fresh, live product, i.e., not freeze-dried or chemically preserved.
  2. The minimum number of live microbes must be guaranteed through the entire shelf life period.
  3. A product containing multiple strains of microbes with proven probiotic characteristics
  4. A product that contains beneficial metabolites (organic acids, etc.) produced by the probiotic microbes

Only LiveBrew meets all of the criteria set out above. LiveBrew is also the only fresh, live and active multi-strain probiotic product that does not require refrigeration prior to opening while guaranteeing a billion CFU/Lactobacilli in every dose throughout the entire 9-month shelf life.

Myth #10 Probiotic microbes for people must be sourced from people.

Myth #10 Probiotic microbes for people must be sourced from people.

It is true that many probiotic microbes have been obtained from human sources. But many very important and beneficial probiotic microbes used by humans have come from animal sources, from traditional fermented foods, plant origins, and elsewhere.

The important factors in selecting a microbe for human use are: 1. Proven probiotic characteristics. 2. A capacity to survive the rigors of the upper GI tract (stomach acid & bile). 3. No haemolytic characteristics. 4. No unwanted antibiotic resistance.

CONCLUSION: So where does this leave someone who wants a really good probiotic?

Once you know the probiotic myths, it is much easier to identify the characteristics of a product with the capacity to produce beneficial effects: 

  1. A fresh, live product, i.e., not freeze-dried or chemically preserved.
  2. The minimum number of live microbes must be guaranteed through the entire shelf life period.
  3. A product containing multiple strains of microbes with proven probiotic characteristics
  4. A product that contains beneficial metabolites (organic acids, etc.) produced by the probiotic microbes

Only LiveBrew meets all of the criteria set out above. LiveBrew is also the only fresh, live and active multi-strain probiotic product that does not require refrigeration prior to opening while guaranteeing a billion CFU/Lactobacilli in every dose throughout the entire 9-month shelf life.